What The Foundation

{
  "id": 184,
  "slug": "jones-road-what-the-foundation",
  "name": "What The Foundation",
  "brand": "Jones Road",
  "url": "https://jonesroadbeauty.com/",
  "category": "personal-care",
  "form": "Foundation",
  "tldr": [
    "Jones Road's foundation, shown in the product configuration pictured at the source.",
    "Creative lens: Explain makeup through application and finish rather than a complicated routine.",
    "Investigate: Compare demonstrations across skin types, shades and lighting conditions."
  ],
  "hook": "Jones Road's foundation, shown in the product configuration pictured at the source.",
  "why": "Creative lens: Explain makeup through application and finish rather than a complicated routine.",
  "gap": "Investigate: Compare demonstrations across skin types, shades and lighting conditions.",
  "img": "expanded-jones-road-what-the-foundation.jpg",
  "credit_page": "https://www.jonesroadbeauty.com/products/what-the-foundation",
  "img_src_url": "https://www.jonesroadbeauty.com/cdn/shop/files/wtf_porcelain_1_cc.jpg?v=1755118504&width=1200",
  "tags": [],
  "availability": "unknown",
  "price": null,
  "catalog_date": "2026-10-13",
  "claim_status": "editorial_summary",
  "sources": [
    {
      "url": "https://www.jonesroadbeauty.com/products/what-the-foundation",
      "kind": "official_product_page",
      "checked_at": "2026-10-13",
      "scope": "Product identity and image retrieved; price, stock and performance not verified."
    }
  ],
  "unknown_fields": [
    "current_price",
    "current_stock",
    "variant_dimensions",
    "independent_claim_verification"
  ],
  "added_batch": "2026-10-13-product-expansion",
  "source_excerpt": "What The Foundation is our take on a foundation, offering light-medium, buildable coverage. Its ultra-nourishing formula…",
  "research_question": "Compare demonstrations across skin types, shades and lighting conditions.",
  "discovery_order": 107
}