{
  "id": 271,
  "slug": "selected-big-fruit-loop",
  "name": "Big Fruit Loop",
  "brand": "MSCHF",
  "url": "https://mschf.com/",
  "category": "food-drink",
  "form": "One oversized cereal loop",
  "tldr": [
    "The project offered a single oversized cereal loop weighing nearly half a pound.",
    "A small repeated breakfast unit becomes one ridiculous serving.",
    "An historical novelty drop, not a nutrition recommendation."
  ],
  "hook": "The project offered a single oversized cereal loop weighing nearly half a pound.",
  "why": "A small repeated breakfast unit becomes one ridiculous serving.",
  "gap": "An historical novelty drop, not a nutrition recommendation.",
  "img": "standouts/big-fruit-loop.jpg",
  "credit_page": "https://bigfruitloop.com/",
  "img_src_url": "https://bigfruitloop.com/social/sharecard-facebook.jpg",
  "tags": [],
  "availability": "unknown",
  "price": null,
  "catalog_date": "2026-10-14",
  "claim_status": "editorial_summary",
  "sources": [
    {
      "url": "https://bigfruitloop.com/",
      "kind": "official_product_page",
      "checked_at": "2026-10-14",
      "scope": "Project/product page: identity and creative premise; current availability unverified."
    }
  ],
  "unknown_fields": [
    "current_price",
    "current_stock",
    "independent_claim_verification"
  ],
  "added_batch": "2026-10-14-distinctive-products",
  "research_question": "An historical novelty drop, not a nutrition recommendation.",
  "editor_rank": 7,
  "featured_order": 7
}